Company Overview

Conduit is the complete rollup platform that enables startups to customize, deploy, and scale on-chain compute. The company provides seamless infrastructure for deploying and operating modular rollups, enabling businesses and products to scale usage and monetize more effectively. By focusing on developer experience, modular components, and enterprise-grade reliability, Conduit empowers organizations to build and scale Ethereum applications with unprecedented speed and flexibility, positioning itself as a foundational layer in the future of decentralized technology.

The Challenge

When Bull Moose began its partnership with Conduit in August 2023, the company was navigating significant headwinds:

A core team of just 6 people working from a borrowed investor office space in San Francisco. A handful were remote in Europe.
Virtually no established company or talent brand.
Operating in the crypto industry during the depths of a bear market.
Critical need for specialized, senior talent across infrastructure, distributed systems, blockchain engineering, business development, marketing, and customer success.

Despite these challenges, Conduit possessed several compelling advantages:

Visionary “full-stack” leadership from a technically strong founder capable of building the product and articulating a compelling narrative to drive sales, marketing, and adoption.
Backing from premier investors who provided strategic, technical, operational, and financial support and guidance.
Solid financial capitalization enabling aggressive growth despite market conditions.
A nascent but expanding market demand for scalable blockchain infrastructure solutions.
A core group of engineers who had previously worked together at other high-growth startups.

“We had a classic recruiting challenge. Our first hires were from our network, but that had dried up. We needed to scale, but had a very high bar. That's where Bull Moose came in and helped us get our recruiting engine going.”

— Andrew Huang (CEO)

The Solution

Bull Moose implemented a lightweight, impact-driven talent acquisition strategy tailored to Conduit's unique position and needs:

Strategic Talent Infrastructure Development

Built a framework for Conduit's recruiting function from scratch.
Designed and implemented modular interview processes optimized for identifying specialized blockchain talent.
Conducted interviewer training sessions to standardize evaluation criteria and improve candidate experience.
Implemented and fully configured an Applicant Tracking System (ATS) to streamline workflow.
Created a recruiting knowledge base with documented interview modules and processes.
Developed early frameworks for role and compensation level.
Developed early frameworks for offer construction and pitch.

Enhanced Employer Brand and Value Proposition

Revamped company job descriptions to highlight unique technical challenges and opportunities.
Refined Conduit's talent pitch to resonate with blockchain and distributed systems experts.
Organized strategic recruiting events at conferences and universities to strengthen employer brand visibility in key technical communities.
Wrote social media posts to boost awareness for open jobs and company talent brand.
Implemented regular referral drives to leverage existing networks.

Embedded Talent Acquisition Team

Bull Moose deployed a Consultant Head of Talent and dedicated Technical Recruiter who:

Maintained full integration with company systems (email, Slack, ATS, Notion)
Worked on-site 2-3 days per week to build relationships and understand evolving needs.
Participated in company offsites, recruiting trips, and strategic planning.
Executed aggressive top-of-funnel recruiting campaigns.

Comprehensive Candidate Journey Management

Managed the entire candidate lifecycle from initial outreach through offer acceptance.
Coordinated complex interview schedules across global, distributed team.
Guided candidates through offer consideration, negotiation, and closing.
Conducted market compensation analyses to ensure competitive packages.
Developed structured compensation bands, leveling frameworks, and negotiation strategies.

The Results

The Bull Moose partnership delivered transformative results for Conduit:

Successfully hired 25 team members over 18 months across critical functions:
- Content Marketing
- Customer Success
- Business Development & Partnerships
- Solutions Engineering
- Frontend Engineering
- Backend Engineering
- Infrastructure Engineering
- Blockchain Engineering
Established foundational talent infrastructure including:
- Lightweight interview process framework
- Lightweight compensation bands and leveling
- Fully configured ATS system
- Talent branding materials and strategies
Facilitated Conduit's growth trajectory from early Seed stage to a successful $37M Series A funding round co-led by Paradigm and Haun Ventures.
Successfully onboarded an in-house Head of Talent, transitioning from external partnership to internal leadership. Bull Moose continues to support with an expanded partnership supporting recruiting execution and recruiting operations.

“When I joined Conduit as Head of Talent, Bull Moose had already been supporting the company for over a year. Thanks to the thoughtful processes and documentation they implemented, I was able to hit the ground running and immediately focus on scaling Conduit.
From that point forward, Bull Moose’s sourcing, coordination, and operational support played a critical role in our continued success. Their partnership was instrumental in helping us double the size of the company within my first quarter as Talent Lead, and we continue to make great hires today.
Beyond just growth, their high-level support enabled us to dramatically reduce our reliance on external agencies—ultimately saving Conduit hundreds of thousands of dollars in agency fees.
Bull Moose has been a true force multiplier for our talent function.”
— Will Lipovsky (Head of Talent)

“Bull Moose has been a critical partner to us from the early days of Conduit, and still has an outsized impact on our recruiting process today. They're not just a ‘provider’ but really a true ‘partner’ that customizes their approach to your business demands.”